Without Steve Jobs at Apple to champion the first principles of design — like make it invisible — it looks like Apple needs outside critics like Don Norman and Bruce Tognazzini to push back against Jonny Ives:
Gone are the fundamental principles of good design: discoverability, feedback, recovery, and so on. Instead, Apple has, in striving for beauty, created fonts that are so small or thin, coupled with low contrast, that they are difficult or impossible for many people with normal vision to read. We have obscure gestures that are beyond even the developer’s ability to remember. We have great features that most people don’t realize exist.
From Fast Company